I am Kati Torim

I began my career as the service manager of Kõue Manor, which in 2016 won the World’s Most Inspired Design Hotel Award.

I founded a Private coaching house and co-owned the organic bakery cafe Rohujuur as its development and marketing manager.

I have been a visiting marketing and communication manager in different companies. I created a growth strategy for the superfood business Boost Yourself. That led to the exit, where the company was sold to a biotech company, with a value of 3.6 million.

I co-created Summerteam, a youth employment platform, and in 2015, I was named “Education Friend of the Year” for my work with a small manor school.

I’ve authored two self-management books. As a lecturer, I developed the “Mindful Self-Management” subject for the Estonian Academy of Security Sciences.

I am also a marketing and B2C business mentor at various start-up accelerators worldwide (European Innovation Academy, Kiuas Accelerator, and Alchemist Accelerator).

Entrepreneur, business mentor, and author
International business and marketing mentor (European Innovation Academy, KIUAS Accelerator, Alchemist Accelerator)
Creator, Author and mentor of the B2C marketing model “Boosting Loyalty”
Author of “Accidentally Insane”, “Reset your self-image”, and “Boosting Loyalty”
Lecturer in Conscious Self-Management at the Estonian Academy of Security Sciences (former)

12 years of experience in customer experience, communication, and marketing manager

TRAINING ON ARTIFICIAL INTELLIGENCE:

Artificial Intelligence and prompting - Davidson College (2023-ongoing)
Developmental Psychology - Berkeley University (2021-2023)
ChatGPT; prompting; AI-tools - J. Melanson, B. Maman; (2023)
Artificial Intelligence (AI) in education - Jill Outka-Hill (2023)
Artificial Intelligence (AI) in marketing - Geekle Summit (2023)

More about me and my thoughts on LinkedIn.

Is AI Hype?

Lately, I have been reading public opinions that say that "good marketers will not use AI," asking questions like "What will you do with your free time anyway?" I am also a good marketer, but I do use AI. Let me tell you what I do with my free time.